The darker side of direct marketing, from a consumer perspective, includes all of the following EXCEPT ________.
A) irritation
B) unfairness
C) deception and fraud
D) federal regulation
E) invasion of privacy

Question

Quizplus · Accepted Answer

Federal regulation is not a negative aspect of direct marketing from a consumer perspective, as it aims to protect consumers from unfair and deceptive practices. The other options (irritation, unfairness, deception and fraud, invasion of privacy) are common complaints about direct marketing.

The Darker Side of Direct Marketing, from a Consumer Perspective