A group of small sellers takes the initiative and organizes a new business entity to carry on wholesaling and possibly some production. This entity is called a(n) ________.
A) retailer cooperative
B) franchise organization
C) area-based cartel
D) sponsored voluntary chain
E) alternate selling channel

Question

Quizplus · Accepted Answer

A retailer cooperative is a type of organization where a group of small sellers or retailers come together to form a new entity that can carry on wholesaling and possibly some production activities. This allows them to achieve economies of scale, better negotiate prices with suppliers, and effectively compete with larger businesses.

A Group of Small Sellers Takes the Initiative and Organizes