The ________ environment includes the actors involved in producing, distributing, and promoting an offering. The main actors are the company, suppliers, distributors, dealers, and the target customers.
A) economic
B) management
C) strategic
D) task
E) tactical

Question

Quizplus · Accepted Answer

The given description of the actors involved in producing, distributing, and promoting an offering falls under the task environment, which includes the specific groups and organizations that directly impact the company's ability to serve its customers. The other options are not specific enough to describe this particular aspect of the marketing environment.

The ________ Environment Includes the Actors Involved in Producing, Distributing