John H.Harland Company is a large company with 5,200 employees and almost $800 million in sales .The company is best known for printing personal and business checks.Harland Analytical Services is a technology company that produces software that enables banks to gauge the behavior of their customers by tracking their spending habits.In addition,Harland owns Scantron,a computerized testing and assessment company.The ________ for John H.Harland Company includes its check-printing business,its financial software business,and its testing and assessment business.
A) business portfolio
B) marketing mix
C) market penetration
D) functional plan
E) market classification
Correct Answer:
Verified
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