Consumers who create consumer-generated content for the fun and challenge of it rather than for pay are referred to as ________.
A)microcelebrities
B)amafessionals
C)folksonomists
D)open sourcers
E)instapreneurs

Question

Quizplus · Accepted Answer

Amafessionals are consumers who create content for the sheer enjoyment of it, not for monetary gain. The term is short for "amateur-professional" and describes individuals who produce high-quality content in their spare time without expecting payment or recognition. The other options listed - microcelebrities, folksonomists, open-sourcers, and instapreneurs - all involve some level of compensation or professional involvement.

Consumers Who Create Consumer-Generated Content for the Fun and Challenge