Coca-Cola's unique and skillful marketing communications represent the company's ________.
A)consumer-generated value
B)production orientation
C)distinctive competency
D)return on investments
E)lifetime value

Question

Quizplus · Accepted Answer

Coca-Cola's unique and skillful marketing communications represent their distinctive competency. This is what sets them apart from their competitors and allows them to create a strong, unique brand image in the minds of consumers.

Coca-Cola's Unique and Skillful Marketing Communications Represent the Company's ________