Online consumers are called empowered consumers because
A)products and services purchased online often cost less than in a retail store.
B)online shopping does not require that they fight traffic,find a parking space,walk long store aisles,and wait in line at checkout.
C)they are more informed and discerning shoppers.
D)there are websites for almost any product or service they want.
E)they can engage in an electronic dialogue with marketers.

Question

Quizplus · Accepted Answer

Online consumers have access to vast amounts of information about products and services, including customer reviews, product specifications, and price comparisons, which allows them to make informed and discerning decisions. This is what makes them empowered consumers. While choices A, B, D, and E may also be benefits of online shopping, they do not speak specifically to the idea of being an empowered consumer.

Online Consumers Are Called Empowered Consumers Because