In terms of performance measures important to marketing managers,unique visitors are
A)the total number of pages fans visit on any of a brand's social media sites in a given time period.
B)the total number of Facebook Page views in one day.
C) the total number of product website views on YouTube.
D) visitors who post unique comments on a product’s Facebook Page.
E) the total number of unique visitors to a Facebook Page in a given time period.

Question

In terms of performance measures important to marketing managers,unique visitors are
A)the total number of pages fans visit on any of a brand's social media sites in a given time period.
B)the total number of Facebook Page views in one day.
C)	the total number of  product website views on YouTube.
D)	visitors who post unique comments on a product’s Facebook Page.
E)	the total number of unique visitors to a Facebook Page in a given time period.

Quizplus · Accepted Answer

Unique visitors refer to the number of individuals who visit a website, in this case, a Facebook Page, in a specific time frame. Option E is the only choice that accurately describes unique visitors to a Facebook Page. Option A refers to pages visited and not individual visitors, option B is limited to Facebook only, option C is specific to product website views on YouTube, and option D refers to visitors who post unique comments, which is not an accurate measure of unique visitors.

In Terms of Performance Measures Important to Marketing Managers,unique Visitors