Imagine a small retailer saying, "Well, after budgeting for all of our expenses for next year, we still have about $7,500 remaining for emergencies. Let's budget 20 percent of that amount for advertising." What budgeting technique is the small retailer using?

Question

Quizplus · Accepted Answer

The retailer is using the "all-you-can-afford" budgeting technique, as they are allocating funds for advertising based on what is left after covering all other expenses.

Imagine a Small Retailer Saying, "Well, After Budgeting for All