The actions taken during the implementation phase of the strategic marketing process include: (1)obtain resources; (2)__________; (3)develop schedules;and (4)execute the marketing program.
A)select target markets
B)design marketing organization
C)position the product
D)find points of difference
E)develop the budget by estimating revenues,expenses,and profits

Question

Quizplus · Accepted Answer

During the implementation phase, designing the marketing organization is crucial to ensure that the right structure and roles are in place to execute the marketing strategies effectively.

The Actions Taken During the Implementation Phase of the Strategic