Services
Discover
Homeschooling
Ask a Question
Log in
Sign up
Filters
Done
Question type:
Essay
Multiple Choice
Short Answer
True False
Matching
Topic
Business
Study Set
Marketing
Quiz 13: Personal Selling and Sales Promotion
Path 4
Access For Free
Share
All types
Filters
Study Flashcards
Question 21
Essay
Which of the following is a part of sales force automation systems frequently used by salespeople? customer-contact and relationship management software time-and-duty analysis software telephones desktop computers time-motion software
Question 22
Essay
Sales applicants are most likely to be tested for ________. accounting skills, sales aptitude organizational skills, accounting skills accounting skills, perseverance personality traits, analytical skills personality traits, accounting skills
Question 23
Short Answer
According to research conducted by Gallup Management Consulting Group, which of the following is one of the four key talents a successful salesperson should possess? easy-going nature disciplined work style creativity technological know-how understanding of many cultures
Question 24
Essay
Companies are always looking for ways to increase selling time.Which of the following are ways to save time to accomplish this goal? Travel to meet more customers face-to-face. Increase record keeping. Develop better call and routing plans. Reduce the number of customers each sales rep must visit. Supply more customer information.
Question 25
Essay
The latest development in sales force automation is ________. the cell phone the laptop computer the video game the merging of sales processes with social networking Canada Post
Question 26
Essay
The purpose of a training program for salespeople is to teach them about all of the following? customers' buying habits and motives customers' buying motives and economic cycle the economic cycle and company's main competitors the company's retirement benefits and organizational structure the company's organizational structure and benefits plan
Question 27
Short Answer
A salesperson's compensation plan is typically made up of several elements-a fixed amount, ________, expenses, and fringe benefits. a base salary a pension plan a variable amount nonmonetary rewards recognition
Question 28
Short Answer
Management sets standards that state the amount each salesperson should sell and how sales should be divided among the company's products with ________. sales prospecting company quotas sales quotas sales incentives sales contests
Question 29
Essay
Why are many companies using e-learning to conduct sales training programs? Customers appreciate the flexibility of e-learning. The company's objectives are more easily conveyed through e-learning. E-learning allows for more customer feedback. E-learning is more efficient and sometimes even fun. E-learning is the best way to simulate sales calls.
Question 30
Essay
Which of the following is an advantage created by the use of a sales force automation system? lower costs for training sales personnel increased motivation to acquire new customers decreased need for an inside sales force stronger organizational climate developed by the sales team more efficient scheduling of sales calls and sales presentations
Question 31
Short Answer
The aim of sales management motivation is to encourage salespeople to ________. "work smart" "work hard" "work cooperatively" "work creatively" "work quickly"
Question 32
Essay
Which of the following best explains why many companies are adopting the team selling approach to service large, complex accounts? Products have become too complex, and customers too big for one salesperson to support. Customers prefer dealing with many salespeople rather than one salesperson. Salespeople prefer working in groups because of the opportunity for flex hours and job sharing. A group of salespeople assigned to one account is cost effective for corporations. Fewer skilled salespeople are working in the high-tech industry.
Question 33
Short Answer
Which sales management tool shows a salesperson which customers and prospects to see during the next 12 months and in which months, as well as which activities to carry out? time-and-duty analysis sales force automation system annual call plan sales quota plan positive incentives plan
Question 34
Essay
Which of the following is a pitfall or disadvantage of team selling? Selling teams can simplify the process for consumers. Individual salespeople like to work with and trust others. Only a few major buying organizations use a team structure to make purchasing decisions. Equitable compensation means each receives an equal share. Salespeople have been trained to excel in individual performance.
Question 35
Essay
Which of the following statements is true according to your text? A company that treats its salespeople as valuable contributors with unlimited income opportunities is rare. Salespeople often need special encouragement to do their best. Most salespeople need little or no outside encouragement.They know the job and they do it. Sales structure is the most important aspect to motivating individual salespeople. Workload of salespeople is entirely self-managed.
Question 36
Essay
Internet-based technologies can produce organizational benefits for sales forces.Which of the following is not one of the advantages of online technology? Lists of prospective customers can be generated. Sales teams can have dialogues directly with prospective customers. Sales teams can have live chats with customers. Sales teams can present information and teach most effectively through the Internet. Sales teams can monitor Internet interactions between customers and discover what they like to buy.
Question 37
Essay
Which of the following describes two of the four basic types of compensation plans? commission plus bonus, straight commission straight salary, commission plus bonus salary and commission, straight salary commission plus bonus, sliding scale salary plus bonus, sliding scale
Question 38
Short Answer
Helping the salesforce "work smart" is the goal of ________. sales supervision sales motivation sales compensation the organizational climate return on sales investment
Question 39
Short Answer
Which of the following problems associated with the poor selection of salespeople is least likely to become a real crisis? lower sales costly turnover less productivity less office support disrupted customer relationships