________ consists of creating something new to meet the needs of consumers in a given country.
A) Product adaptation
B) Straight product extension
C) Undifferentiated marketing
D) Product invention
E) Standardized manufacturing

Question

Quizplus · Accepted Answer

Product invention involves creating something new to meet the specific needs of consumers in a particular market, distinguishing it from adaptation or extension of existing products.

________ Consists of Creating Something New to Meet the Needs