Companies that have been in existence for some time often lose the marketing creativity and passion that they had at the start. They now need to refresh their marketing strategies and try new approaches, which is known as ________.
A) multi-level marketing
B) formulated marketing
C) ambush marketing
D) intrepreneurial marketing
E) affinity marketing

Question

Quizplus · Accepted Answer

Intrepreneurial marketing refers to the process of rejuvenating a company's marketing strategies by instilling creativity and enthusiasm in its employees, similar to how entrepreneurs approach marketing in new businesses.

Companies That Have Been in Existence for Some Time Often