Which of the following would NOT be an effective technique for gaining audience attention in sales messages?
A)Offering an exciting product benefit
B)Encouraging people to place an order
C)Offering a unique solution to a common problem
D)Appealing to people's emotions

Question

Quizplus · Accepted Answer

Encouraging people to place an order is not an effective technique for gaining audience attention because it assumes that the audience is already interested in making a purchase. Effective techniques for gaining audience attention should capture the audience's interest in the first place, before encouraging them to take action. A, C, and D are all effective techniques for gaining audience attention, as they offer benefits or solutions that are relevant and compelling to the audience.

Which of the Following Would NOT Be an Effective Technique