Canned sales presentations are appropriate for relational selling.

Question

Quizplus · Accepted Answer

Canned sales presentations are not appropriate for relational selling as relational selling is about building a personal connection with the customer and tailoring the presentation to their specific needs and interests. A canned sales presentation is pre-prepared and not personalized, which may lead to a lack of connection and ultimately, a lost sale. Relational selling requires more effort, but it can result in stronger, longer-lasting customer relationships and better long-term sales success.

Canned Sales Presentations Are Appropriate for Relational Selling