Which of the following does not cause a customer to recognize a problem and desire a change?
A) A job promotion
B) The birth of a new child in a family
C) Using up the last tube of toothpaste
D) Having second thoughts about the purchase of an iPhone

Question

Quizplus · Accepted Answer

Having second thoughts about a purchase is a form of post-purchase dissonance, not a recognition of a new problem or desire for change.

Which of the Following Does Not Cause a Customer to Recognize