What is marketing public relations?
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Q17: IMC is different from mass marketing because
Q18: The values-driven management of relationships between an
Q19: Consumer-focused marketing includes _.
A)database marketing
B)relationship marketing
C)customer relationship
Q20: At the start of the 21st century,the
Q21: The use of wireless media and an
Q23: What role do computer databases play in
Q24: Public relations is part of a broader
Q25: At the heart of a successful IMC
Q26: The Journal of the American Medical Association
Q27: The importance of mobile marketing in IMC
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