Kumar is a salesperson for a cosmetic brand.Before meeting his prospect,he sends the prospect a few fashion and lifestyle magazines to improve the prospect's knowledge about cosmetic products.In this case,Kumar is most likely engaging in _____.
A) nibbling
B) lowballing
C) seeding
D) cloverleaf routing
E) cold calling

Question

Quizplus · Accepted Answer

Kumar is engaging in seeding, which refers to the act of providing information or promotional materials to a prospect prior to a sales call, with the goal of generating interest and increasing the likelihood of a successful sale.

Kumar Is a Salesperson for a Cosmetic Brand