Which of the following statements about prospecting is true?
A) The value of all qualified leads is identical.
B) Not all leads will qualify to be prospects.
C) It is unethical to use friends or relatives as sources for leads.
D) Personal observation cannot be used to find qualified leads.
E) The process of qualifying leads usually results in an increase in the number of leads.

Question

Quizplus · Accepted Answer

Not all leads will qualify to be prospects because the process of qualifying leads involves assessing whether they meet certain criteria that make them likely to become customers. This naturally means that some leads will not meet these criteria and thus will not qualify as prospects.

Which of the Following Statements About Prospecting Is True