Robert works in a marketing firm.He verifies the phone numbers and residential addresses of all the leads generated by the firm before turning them over to the field salespeople in his firm.Which of the following statements is true about the scenario?

Question

Quizplus · Accepted Answer

Robert's role is to verify the phone numbers and residential addresses of the leads generated by the firm. This process is known as prequalification, where the leads are screened to ensure that they are valid and meet the criteria set by the firm. This helps in saving time and resources for the field salespeople, who can then focus on qualified leads that have a higher chance of conversion.

Robert Works in a Marketing Firm