Marketing research should be done only by professional firms in order to meet the needs of the business owner.
Correct Answer:
Verified
Q42: Choosing and maintaining a target market is
Q43: Web-based research is not effective in doing
Q44: Market segmentation simulates the conditions under which
Q45: Employees are not a good source of
Q46: Small firms generally should not attempt to
Q48: A product's benefits are identified and emphasized
Q49: Test marketing a product is a cost-effective
Q50: Watching people is a useful marketing research
Q51: Packaging can influence customers in making buying
Q52: A marketing mix consists of uncontrollable variables
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