Employees are not a good source of information about customer preferences as they are usually trying to sell the product.
Correct Answer:
Verified
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Q41: Marketing research is possible using customer credit
Q42: Choosing and maintaining a target market is
Q43: Web-based research is not effective in doing
Q44: Market segmentation simulates the conditions under which
Q46: Small firms generally should not attempt to
Q47: Marketing research should be done only by
Q48: A product's benefits are identified and emphasized
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Q50: Watching people is a useful marketing research
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