What does Cialdini's concept of the "poison parasite" defence refer to?

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Cialdini's concept of the "poison parasite" defence refers to combining strong counter-arguments with retrieval cues that bring those arguments to mind when exposed to the opponent's view. This way, when someone is exposed to an opposing view, they automatically retrieve the counter-arguments associated with it and are less likely to be persuaded by the opposing view.

What Does Cialdini's Concept of the "Poison Parasite" Defence Refer