The search for new- product ideas should be rather than haphazard.
A)strategically planned
B)segmented
C)systematic
D)rare
E)intermittent

Question

Quizplus · Accepted Answer

The word "rather" indicates that the search for new-product ideas should not be haphazard or random. The best alternative would be a systematic search, which follows a structured process and methodology for generating and evaluating ideas.

The Search for New- Product Ideas Should Be Rather Than