The purpose of is to find the place where a company meets customers' needs in a way that rivals can't.
A)overall cost leadership
B)benchmarking
C)entrepreneurial marketing
D)intrapreneurial marketing
E)customer value analysis

Question

Quizplus · Accepted Answer

Customer value analysis helps a company identify the unique value it provides to customers that competitors cannot match. This involves examining the benefits customers derive from the company's products or services, compared to their cost. By understanding this, the company can focus on meeting customers' needs in a way that differentiates it from its rivals.

The Purpose of Is to Find the Place Where a Company