Which of the following elements of the promotion mix involves making personal connections with customers for the purpose of making sales?

Question

Quizplus · Accepted Answer

Personal selling involves building personal connections with customers in order to convince them to make a purchase. Public relations involves managing the public image of a company or brand, while publicity involves generating media coverage and attention. E-commerce is a distribution channel for selling products online, and advertising is a form of communication that aims to persuade potential customers to buy a product or service.

Which of the Following Elements of the Promotion Mix Involves