Which of the following is an objective of informative advertising?
A)change customer perceptions of brand value
B)encourage customers to switch brands
C)keep brand in customer minds during off- seasons
D)suggest new uses for a product
E)build brand preference

Question

Quizplus · Accepted Answer

The objective of informative advertising is to provide useful information about a product or service to potential customers. Suggesting new uses for a product is a type of informative advertising, as it educates consumers about additional ways a product can be used. The other options (A, B, C, and E) are more aligned with persuasive advertising objectives.

Which of the Following Is an Objective of Informative Advertising