Which execution style presents survey evidence that a brand is better than other brands?
A) slice of life
B) technical expertise
C) scientific evidence
D) testimonial evidence
E) endorsement
Correct Answer:
Verified
Q2: Which of the five major promotion tools
Q3: All of the following require high advertising
Q4: Apex detergent is relatively undifferentiated from two
Q5: Advertising is used mostly by which of
Q6: Which of the following is an objective
Q8: You are looking to advertise your new
Q9: The advertiser must decide on the _
Q10: Refer to the scenario below to answer
Q11: The big idea or the creative concept
Q12: Any paid form of nonpersonal presentation and
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