A marketer is making decisions about the headline,copy,illustration,and colors for a print ad.The marketer is making decisions about the _ .
A)message structure
B)message content
C)message channel
D)message medium
E)message format

Question

Quizplus · Accepted Answer

The marketer is making decisions about the visual and textual elements of the ad, which pertains to the message format.

A Marketer Is Making Decisions About the Headline,copy,illustration,and Colors for a Print