The goal of marketing logistics should be to provide a level of customer service at the least cost.
A)targeted
B)minimum
C)noncompetitive
D)moderate
E)maximum

Question

Quizplus · Accepted Answer

The goal of marketing logistics is to provide a targeted level of customer service that meets customer needs while minimizing costs, rather than simply aiming for the least cost or maximum service.

The Goal of Marketing Logistics Should Be to Provide a Level