Some companies have adopted a(n)strategy,offering just the right combination of quality and good service at a fair price.
A)cost- plus pricing
B)low- price image
C)good- value pricing
D)value- based pricing
E)elastic- pricing

Question

Quizplus · Accepted Answer

Good-value pricing offers a balance between quality, service, and price. It focuses more on customer benefits and satisfaction rather than just pricing the product lower. This strategy is beneficial in building loyal customers who will appreciate the quality and value offered to them. Cost-plus pricing calculates the cost of the product and adds a profit margin to determine the price, low-price image focuses on offering the lowest price but may compromise on quality or services, value-based pricing focuses more on the perceived value of the product to the customer, and elastic pricing involves adjusting prices based on market demand and supply. However, good-value pricing is the most appropriate strategy for companies offering quality products and good customer service at a fair price.

Some Companies Have Adopted A(n)strategy,offering Just the Right Combination of Quality