Price setting is usually determined by in small companies.
A)marketing departments
B)top management
C)cross- functional teams
D)sales departments
E)divisional managers

Question

Quizplus · Accepted Answer

In small companies, top management usually sets the pricing strategy because they are responsible for overall decision-making and strategy. Marketing departments, cross-functional teams, sales departments, and divisional managers may provide input, but the ultimate decision is most often made by top management.

Price Setting Is Usually Determined by in Small Companies