Of the following,which is the most important concept of modern marketing?
A)mass marketing
B)e- mail advertising
C)low prices
D)customer relationship management
E)properly trained sales people

Question

Quizplus · Accepted Answer

Customer relationship management is the most important concept of modern marketing because it involves building and maintaining strong relationships with customers through understanding their needs, preferences, and behaviors. It includes strategies for attracting, retaining, and enhancing customer relationships, and involves the use of technology, analytics, and other tools to personalize marketing efforts towards individual customers. The other options listed are important in marketing, but not as essential as maintaining strong customer relationships.

Of the Following,which Is the Most Important Concept of Modern