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In the Context of Strategic Positioning, Which of the Following

Question 10

Multiple Choice

In the context of strategic positioning, which of the following is a difference between low-cost leadership and a differentiation strategy?


A) Unlike in a differentiation strategy, low-cost leadership requires that companies create value by generating insights into customer behaviors.
B) Unlike in low-cost leadership, in a differentiation strategy, supplier costs need to be reduced drastically.
C) Unlike low-cost leadership, a differentiation strategy requires that companies design high-profile marketing programs.
D) Unlike in low-cost leadership, in a differentiation strategy, companies should create value by having the cheapest operation in the industry.

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