In a competition between ________ and ________ brands, retailers have the advantages of controlling what products will be stocked, where products will be stocked, and what prices will be charged.
A) national; manufacturer
B) national; private-label
C) store; private-label
D) national; licensed
E) manufacturer; licensed

Question

Quizplus · Accepted Answer

Private-label brands are owned by retailers themselves, so they have complete control over what products they choose to stock and what prices they charge. In contrast, national brands and licensed brands are owned by other companies, giving the retailers less control over inventory and pricing. store brands are also owned by retailers, but they may not have as much control over the products as private-label brands.

In a Competition Between ________ and ________ Brands, Retailers Have

In a Competition Between and Brands, Retailers Have