Traffic in major metropolitan areas is too often brought to a standstill because accident investigators must painstakingly measure skid marks and other evidence to determine responsibility for the crash. After a police chief missed an important meeting because of a wreck investigation, he was pleased to find an article about a company that markets a new high-tech crash investigation system that shortens the time required for these investigations by 40 percent. In which stage of the adoption process is the police chief?
A) evaluation
B) trial
C) interest
D) confirmation
E) adoption

Question

Quizplus · Accepted Answer

The police chief is in the interest stage, as he has become aware of the new technology and is showing curiosity or interest in it, but there is no indication that he has moved beyond this stage to evaluate, trial, or adopt the technology.

Traffic in Major Metropolitan Areas Is Too Often Brought to a Standstill