Joe comes to you with a request for funds for a project.He reminds you that company policy supports his position.He is using the tactic of:

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Joe is using the tactic of legitimacy by reminding the decision-maker that company policy supports his position. Legitimacy is a persuasion tactic that relies on the belief that a request is reasonable and justified based on established rules, regulations, or values within an organization.

Joe Comes to You with a Request for Funds for a Project.He