Which of the following statements is false?
A) 3M may have 1000 new product ideas competing for scarce development funds annually.
B) In countries with no significant breakfast habit, cereal marketers present their products as snacks.
C) Procter & Gamble created the perception that dandruff - which is traditionally a non-issue for the Chinese - is useless.
D) All of these choices
Correct Answer:
Verified
Q30: Which of the following is false?
A)In truly
Q31: What are the three basic criteria upon
Q32: Many products are developed and prototyped by
Q33: Which of the following is not usually
Q34: What does CAD stands for?
A)Computer-aided design
B)Competitor's advantage
Q36: When a company wishes to improve technology
Q37: Lead users are:
A)companies, organisations or individuals who
Q38: A product portfolio based on _ allows
Q39: Which of the following is not a
Q40: When engaging in product development, a firm
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