For many companies, the PR function is moving more and more toward a "new role" which is much closer to a(n) _________function than a traditional one.
A) accounting
B) marketing
C) industrial relations
D) production

Question

Quizplus · Accepted Answer

The PR function is becoming more focused on promoting the company and its products or services, which is a key component of marketing. It is less focused on managing relationships with stakeholders or addressing labor issues, which are typically associated with industrial relations. Accounting and production are not related to the PR function in this context.

For Many Companies, the PR Function Is Moving More and More