Which of the following statements describes a major difference between publicity and public relations?
A) Publicity is always positive.
B) Publicity always originates within the firm.
C) Publicity is typically a short-term strategy.
D) Public relations is typically a short-term strategy.

Question

Quizplus · Accepted Answer

Publicity is often a short-term effort focused on a specific event or news item, whereas public relations encompasses a broader, long-term strategy aimed at building and maintaining a positive image for a company or individual.

Which of the Following Statements Describes a Major Difference Between