Which form of support media provides a high degree of geographic selectivity?
A) aerial advertising
B) outdoor advertising and transit advertising
C) movie theatre advertising and video advertising
D) product placement and mobile billboards

Question

Quizplus · Accepted Answer

Outdoor advertising and transit advertising provide a high degree of geographic selectivity as they can target specific geographic areas such as neighborhoods, cities, or even specific routes for transit advertising. Aerial advertising and mobile billboards may also provide some level of geographic selectivity, but not to the same degree as outdoor and transit advertising. Movie theatre advertising and video advertising may have a specific target audience but not necessarily geographic selectivity. Product placement is not a form of support media.

Which Form of Support Media Provides a High Degree of Geographic