An advertiser can obtain a specific position on a newspaper page by paying a _______rate.
A) run of paper
B) frequent advertiser
C) custom placement
D) preferred position
Correct Answer:
Verified
Q69: The Globe and Mail publishes Report on
Q70: The flipside of magazine selectivity is:
A) scheduling
Q71: newspapers originate in small towns or suburbs
Q72: When newspapers offer discounts, they are using
Q73: Which of the following statements about clutter
Q75: Clutter is viewed as less of a
Q76: The vast majority of newspapers are:
A) special-audience
Q77: The _is a market outside of a
Q78: Which of the following would be an
Q79: The Globe & Mail and The National
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