The following two statements refer to automated observation.
I.One form of automated observation is to use technology to directly monitor
Consumer behaviors.
II.One form of automated observation is to use technology to monitor the
Products of consumer behaviors.
Which,if any,of these statements is true.
A)I only
B)II only
C)I and II are both true
D)Neither I nor II are true

Question

Quizplus · Accepted Answer

Both statements are true. Statement I refers to the use of technology to directly observe and record consumer behaviors, such as tracking website clicks or monitoring social media interactions. Statement II refers to the use of technology to monitor the products or outcomes of consumer behaviors, such as tracking sales or measuring the effectiveness of a marketing campaign. Both forms of automated observation are commonly used in business and marketing research.

The Following Two Statements Refer to Automated Observation