Which of the following creates the shortest distribution channel between a producer and a customer?
A) retail marketing
B) indirect marketing
C) share marketing
D) direct marketing
E) wholesale marketing

Question

Quizplus · Accepted Answer

Direct marketing creates the shortest distribution channel as it allows producers to sell their products directly to customers without involving intermediaries such as wholesalers, retailers, or agents. This reduces the length and complexity of the distribution channel, resulting in a faster and more efficient supply chain.

Which of the Following Creates the Shortest Distribution Channel Between