Which positioning strategy offers value for consumers by providing the same brands as competitors at a lower price?
A) more for the same
B) more for less
C) the same for less
D) less for much less
E) more for more

Question

Quizplus · Accepted Answer

The positioning strategy that offers value for consumers by providing the same brands as competitors at a lower price is "the same for less." This strategy focuses on providing comparable products or services at a lower price point than competitors. This can be an effective way to appeal to price-conscious consumers who are looking for value but don't want to sacrifice quality or brand recognition.

Which Positioning Strategy Offers Value for Consumers by Providing the Same