When an end user's problems and experiences define a new product,the approach is called ________.
A) customer-centered new product development
B) team-based new product development
C) sequential product development
D) supply/demand new product development
E) systematic new product development

Question

Quizplus · Accepted Answer

In customer-centered new product development, the end user's problems and experiences are used to drive the development of a new product, ensuring that it meets their needs and preferences. This approach is focused on the customer and involves gathering detailed information about their needs, wants, and pain points in order to create a product that addresses them effectively.

When an End User's Problems and Experiences Define a New