Which of the following best explains why public relations and advertising need to find common ground and integrate their efforts?
A)Companies can no longer afford to support both departments.
B)The time and costs associated with public relations can be prohibitive.
C)Public relations specialists lack the skills necessary to create productive campaigns.
D)Brand messages from public relations and advertising need to complement each other to create a consistent brand image.
E)The FTC has established laws that make advertising more and more difficult.

Question

Quizplus · Accepted Answer

Brand messages from public relations and advertising need to complement each other to create a consistent brand image. This helps to ensure that the company's message is clear and consistent across all channels, which is important for building brand recognition and loyalty among consumers. By integrating their efforts, public relations and advertising can more effectively communicate the company's message and build a stronger brand.

Which of the Following Best Explains Why Public Relations and Advertising