On behalf of clients,media buyers negotiate rates,preferred positions,and extra support offers.
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Verified
Q102: A pulsing strategy is the most severe
Q103: With effective frequency,you add frequency to reach
Q104: Vertical advertising relies heavily on end users
Q105: Aperture is the point where a consumer
Q106: Due to pass-along readership,circulation and readership are
Q108: In most cases,the media plan will identify
Q109: The frequency distribution method is more revealing,and
Q110: Insertions are the number of ads placed
Q111: Gross rating points (GRPs)indicate an approximate measure
Q112: National television is an effective advertising outlet
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