The animated program City Hunters,created for the Axe brand,is an example of ________.
A)advertainment
B)viral marketing
C)alternative media
D)subliminal advertising
E)guerilla marketing

Question

Quizplus · Accepted Answer

City Hunters is a combination of entertainment and advertising, known as advertainment. It is a marketing technique that uses entertainment content to promote a product or brand. In this case, Axe created an animated series that featured their products and messages, while also providing the audience with an enjoyable viewing experience.

The Animated Program City Hunters,created for the Axe Brand,is an Example