The brand equity of many oil companies is lower when associated with oil spills or controversial drilling practices.Which type of brand liability does this best represent?

Question

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Poor record on social issues. The fact that the brand equity of oil companies is lower when associated with oil spills or controversial drilling practices suggests that these companies have a poor record on social issues, which negatively affects their brand equity. This can be seen as a type of brand liability since it reduces the value of the company's brand and can damage its reputation.

The Brand Equity of Many Oil Companies Is Lower When